A Summary and Analysis of Those Guys Have All The Fun: Inside The World of ESPN by James Miller and Tom Shales for Practicing and Aspiring Managers
This synopsis and review of the book, Those Guys Have All The Fun: Inside The World Of ESPN, was prepared by Christopher Saucedo while a General Business student in the College of Business at Southeastern Louisiana University.
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Being blunt is something that really is apparent in this book. The book, Those Guys Have All The Fun: Inside the World of ESPN, is anything but coy. The deepest and darkest secrets of all the back room deals, start up situations, relationships, animosities, problems and triumphs are all opened up for the reader to see. The book takes on a life because of the interviews that make the book. Each important figure in the highlight of ESPN’s employees gives their side of whatever story they deemed relevant to divulge. If you are looking for a historical book told in a time line, this is really far from your cup of tea. The story is epic, as is anything with the worldwide leader in sports.
The book begins with the Rasmussen family and their quest to make a business out of sports. They aren’t sure how to go about it or that it will even work with the new age of cable. With the help of Stu Evey and Getty Oil they start off on a track that really does seem impossible to overcome. They make it through the early growing pains and search for talent to house in the “dump” they call Bristol. The deals made in order to acquire certain aspects of the business are told and some seem crazy and imbecile, but thinking out the box was something they were passionate about and perfected. Since the cable industry was growing and still had not taken off, the chance that this idea of an Entertainment Sports Programming network or ESP Network as it was first called, would work, was a gamble. Insiders talked about how deals were made with sponsors on pure luck and some had no real backing other than a verbal assurance.
When you continue reading, you notice most of the book centers around the relationships that people had with each other, both business and professionally. In the early days, many of the on air talent and even production team were all recruited because of networking between companies. Many people came from the likes of CBS, NBC and ABC who were unhappy with their jobs at the big 3 networks. Many of them admit that the decision to come to a new aged network on cable was a risky decision and some say it was a mistake but most don’t regret it. You also learn about the back stories between certain on air personalities and how tensions were raised between them. The book discusses in length the problems the Rasmussen’s had with Evey and Chet Simmons who felt they were not cut out to be the day to day operators of the business, even though it was initially their idea. They also talk about the Olbermann/Patrick tandem of SportsCenter and how popular they became with the viewers. In that, they go into the problems Keith Olbermann had with the company and how his exit was very much publicized and you read all the juicy details.
The book also goes into great detail about just the sheer fact that this business is a twisty turn down a bumpy road. The company saw many scandals and problems with its image but solidified itself as a powerhouse. With its early NCAA March Madness acquisition to its NFL deals it finally landed it shows that with determination the company led by the likes of Roger Werner, Chet Simmons, John Walsh, and John Skipper, it stayed afloat when things weren’t always rosy. The company has endured a takeover by Disney, sex scandals of Erin Andrews and the lewd verbal love making of the great Joe Namath. The book also highlights huge sports stories with the deaths of greats like Mickey Mantle and how they handled it, The Mike Tyson/Holyfield debacle, and Super Bowl and college football memories forged into employees and alumni’s minds. The book also highlights the branding of ESPN and how it went from a single network to over 9 different networks, websites, sports parks, campuses in Bristol and even individual cities sites dedicated to sports powerhouses like Dallas and Los Angeles. With so much information it can seem a bit overwhelming but for anyone who wants the story of how a business can come from little to nothing, this is the book for you. Business isn’t always a pretty game to be in and ESPN proved that with some smart moves and a little luck, an idea started on a napkin in a place in Hartford, Connecticut could span 33 years worth of sports, 24/7. A world without sports is no fun. Luckily we don’t have to worry about that. No matter what your tastes, curling, football, lumber-jacking, or tennis, chances are, if it’s a sport, ESPN covers it. Don’t believe it? Read the book.
The Ten Things Managers Need to Know from Those Guys Have All The Fun
1. Good managers should know when to take a chance. The book really is front to back about chances. Many of the men and women in this book took a chance on ESPN from humble beginnings whether investing in it or just joining the struggling venture. A manager should take from this that going out on a limb while risky sometimes poses great rewards. Learning how to fail is key to many of the people in this book. Not everything a manager does will work, but learning from your mistakes or slip ups can help shape one into who they want to be.
2. Employees are investments. At ESPN, the sports are the most important element but it’s the faces of the network that people see with them. Many of the on air personalities are considered just as important to the success and branding of ESPN as the telecasts and programming put on every day. With the likes of Chris Berman, Bob Ley, Stuart Scott, Suzy Kolber and Dan Patrick, ESPN became more than just a sports portal. The relationships people took from the personalities of these sports casters stayed with them and help bring a sense of humanity to the sports world. These smart, witty and driven people give the regular Joe a chance to see that work and life can be fun simultaneously and that sports are really for everyone. The people behind the camera as well as the people in front of it are what keeps ESPN around, because with out them, we would just see highlights, no commentary, and what would be the fun in that.
3. A good manager must know when to pick their battles and when to fight them. Throughout the book the reader is told in detail discussions among employees and people high in the administration at ESPN and how certain problems were dealt with. They talked about how employees knew how to leverage themselves and how the producers could do nothing but sit idly by. A good manager knows how to handle an employee and when to reprimand them. That was something that in the early days, ESPN was not very good at. They allowed a lot of debauchery to go on behind the scenes and sometimes the telecasts suffered.
4. Never give up on something until all tries exhausted. If ESPN had just let the NFL go where would their company be? If ESPN had just stand round complacent and stayed with programming day old tennis and basketball from small schools in rural Iowa the company sure would not have succeeded. With sheer will and determination the Rasmussens, Evey and Chet Simmons made deals to acquire all of the big league sports and even some huge deals and sponsorships. They weren’t always given the go ahead right off the bat, they failed to land a number of TV deals the first go around but never giving up they went back again and again until they got what they wanted, to an extent.
5. Make sure to keep a positive image in your business life. The book shed light on some of the controversies throughout its history like the Olbermann scandal, Tony Kornheiser mocking another on air personalities clothing, Erin Andrews peeping tom problem and many others. Many of the times ESPN handled any problem with swift moves but sometimes it was drawn out and a few times put a damper on its image. A good manager knows what works for the company or themselves and knows right from wrong both professionally and personally. The book highlights how they handled the situations and how the employees dealt with the solution.
6. A good manager should strive to do what’s best for their company. The book goes into length about what a good manager should do when faced with adversity. ESPN, stated above, did not always have it easy. Stu Evey did what he could to get the right management in place so that the company could survive its early years. If a manager does nothing and leaves a company as is when competition or opportunities pass them by, they can never expect success. Chet Simmons is responsible for how ESPN was shaped and was also a man of power and success in the strengthening of NBC sports and ABC having the title of the network of sports. He knew opportunities were there for growth and made initiatives to help them grow. That is how a manager should think.
7. Know what your weaknesses are and what you can do to better them. In the book, we encounter Stu Evey who worked for Getty Oil who at the time was one of the largest corporations in America. The creators of the ESPN went to him and the company to try and acquire some funds to get the company off on to the right track. Evey so potential but also saw the weaknesses that the Rasmussen men had. He felt they were not strong leaders and while they had the great idea, they weren’t really the ones to lead the company into the future. This is what changed the landscape of the company in its later years. Also the company went into ventures that really were not conducive to their success, case in point the ESPN phone which failed quickly after release. Realizing that that is not where the company needed to be headed they made that weakness a learning tool.
8. Think outside the box. If the Rasmussen family had not went out on a limb in contacting the Getty Corporation and starting a partnership with Stu Evey, the world really would be a different place. Sometimes it is best to ask for help and that’s vital for any person reading this, let alone a business employee. I think the most important thing a manager can take from this is trying and being turned down is worse than not trying at all. Because you limit yourself from potential and that is why they became so successful, because they took a chance.
9. Don’t be so serious all the time. While not every company can be run like a college or sports team in the case of ESPN, a manager should know there is a time and a place of business and pleasure. ESPN gave examples of this by making work somewhere people wanted to come. There were issues of course with different aspects of the business whether that be clashing personalities, production issues, money problems and others to name a few. Yet when it came down to it, the people of ESPN, on air and off wanted to come to work. They were passionate about what they were doing. A good manager knows how to find this balance.
10. Dreaming big is huge in this book. The elements this book gives to the reader is that with a right dream, a big thing can come. ESPN is one of the largest companies in the world and they came from a small beginning. With nothing but gathered offerings from friends and family, a father and son built a billion dollar empire with no real means. The competition cannot compete and without ingenuity and hard work this dream could have left us without sports 24/7.
Full Summary of Those Guys Have All The Fun: Inside The World Of ESPN
Chapter 1: Blood: 1978-1979
The chapter basically begins talking about how the network came to be and who the meat and potatoes of the network really were. We find out that the original name for the company was ESP network but that thankfully did not take on. Bill Rasmussen, who is the father of ESPN, had the idea for a cable sports channel with 24/7 sports with his son Scott Rasmussen. He came up with this idea after being fire from the Hartford Whalers which he had been working for before. The original idea was based simply around Connecticut sports but they soon realized that this was something bigger than just Connecticut and had to branch out. In the early years of cable, only one big channel was around and that was HBO. They needed to find a way to get involved and then decided that national coverage of sports was where the money was so they invested time and money into satellite technology and bought themselves a transponder and looked for help with the signal.
The Rasmussens take to their family for funds and then the book goes into detail the relationship between father and son. They gather enough money and do in fact purchase the transponder. Yet, even with the transponder they needed more money. In walks Getty Oil. They convince them to invest millions of their dollars on a product that had no real numbers of success because it was all so new. Bill finds a way to get the rights to the early games of the NCAA March madness matches and became a huge success for the company as people who did find the channel likes it. The book then goes into detail of how they started to hire from competing entities like CBS and NBC and made them a stronger, viable company.
On September 7, 1979, the network officially launched and while a success in its happening it was still so sloppy and the people involved were a group of next to near new comers.
Chapter 2: The Utility of Daring: 1980-1986
The second chapter starts a little differently. It takes us to a struggling time for ESPN but still showing some credibility. Muhammad Ali has a huge bout with Larry Holmes and ESPN actually taped the practicing of Holmes. Ali agreed to give an interview in return for those tapes, they made the deal and a controversy begins for the new network almost right off the bat. The company is flowing along but sees no real profits.
The book then finally starts to get into details of how it survived. Though it was getting a lot of attention from consumers it really had no leg to stand on without big time sports. All it had were the NCAA basketball tourney. It thrived because during that time the games were really great television and future stars shined in their early days. They created new ideas of live cut ins and also were the first channel to cover the NFL draft which was seen as a risk. They also were the first to really give regional sports a chance, namely NASCAR which hadn’t had an outlet for the masses.
Then comes the ousting of Bill Rasmussen and then Chet Simmons is given the job as the USFL’s first commissioner. Roger Werner then comes in and becomes CEO and tries his best to give ESPN structure and put it in the right path. Stu Evey, who was instrumental in the early days of ESPN, finds he is no longer vital and Texaco buys Getty Oil ending their relationship with ESPN.
“Work hard-play hard” is huge in this chapter as the sex and rock and roll lifestyle becomes rampant among employees in the new Bristol. They get into great detail the debauchery that was the early days with drug and sex and mayhem that ensued. Yet the biggest part of the chapter is the dual revenue stream. Not a new concept but a first for cable. They charged providers on a subscriber basis and this had never been done before. At first many resisted but in the end this is what made ESPN successful since they also had money from sponsors coming in.
Chapter 3: Ripeness Is All: 1987-1991
ESPN now is on its way up in chapter 3. America is starting to like this idea and really joining in the clamor. The Americas cup, or yacht racing is huge for ESPN at this time and they spend some early time talking about it. They then secure the contract they were wanting in 1987 when they get the NFL to allow them to broadcast Sunday night games. The Eric Dickerson trade is first seen on ESPN and gives a much needed journalistic integrity push to the network. John Walsh is introduced as a hard-nosed guy with the idea that this SportsCenter is going to be pretty big. He turns out to be right and makes it the show we all know and love.
The book continues on with its tales of sex and frat like mentality especially since it is “the campus”. We see the big cafeteria speech made by Katie Ross that makes manage scramble to fix the problem even though the problem will still remain. Bill Grimes takes out and Roger Werner takes over for him.
$400 million dollars is what ESPN was willing to pay to get Major League Baseball. Even though it had the NFL it wanted this contract. They get huge stories right off the bat with Pete Rose “gambling” and see what people thought was an overspending turn into a big gain. Steve Bornstein comes into the picture since Roger Werner feels he will have nothing if he stays and ESPN continues to make the shows work with the sports worlds ever evolving new. One particular story was Magic Johnson coming out with AIDS that gave further credibility as a journalistic locale for the masses.
Chapter 4: Manifest Destiny: 1992-1994
Now ESPN is really hitting its stride in the early 90’s. We start to see the brand take form and are introduced to Keith Olbermann. Man this guy is some full of himself and smart too. He will let you know if you didn’t already. Along with Dan Patrick, Olbermann becomes a big on air personality, much to the chagrin of the big boys in the back who didn’t want the talent becoming the elephant in the room.”This Is SportsCenter” takes shape and really lays the ground work for much of ESPN’s personalities in the future. John Lack, previously of MTV joins the crew to try and help reach a younger demographic and we are shown how ESPN continued to do sports journalism by covering Mike Tyson’s rape case. The ESPY’s are created during this time and take off much to the surprise of the leaders.
SportsNight begins and is a sham from the beginning but we do get to meet Suzy Kolber who is rather green on her new gig.
We see that ESPN2 looks on the up and up and a big party is thrown for its release and Mike Tirico finds himself in hot water with a 3 month suspension for some sexual harassment. We also meet Stuart Scott and Jim Rome, who becomes infamous for calling Jim Everett Chris Everett that causes a physical altercation. The chapter ends with the ever infamous O.J. Simpson’s car chase much to the delight of ESPN’s viewership.
Chapter 5: Jonah: 1995-2000
ESPN is now ingrained in American pop culture showing up in Jerry McGuire and even starts to count its money in the billions. They venture into the World Wide Web. They go with a smaller known industry instead of AOL. ESPN then does whatever it takes to brand itself and helps to create much of what the world knows as extreme sports by showing the world their creation, the X Games for bikers and skateboarders to have a platform.
Then out from the shadows come Disney and their purchase of the ABC and ESPN powerhouse. We meet Michael Eisner who sees the value of ESPN which would help out the struggling company Disney was dealing with. The NFL mega deal takes place with the rights to Monday Night Football for some $8.8 billion dollars and we also see the birth of ESPN News. George Bodenheimer was instrumental in this because with his deal he ensured that ESPN would grow by twenty percent every year. ESPN the Magazine finds its way in and we also see huge stories take place like Mickey Mantle passing; the post trial interview with O.J Simpson and even the Tyson Holyfield fight takes precedence. Tom Mees, who was a very popular anchor, dies in a drowning accident. This ends the chapter and strikes sadness amongst many of the ESPN family.
Chapter 6: The Garden of Eden
This was a big chapter full of juicy details. We start with the death of Dale Earnhardt which was truly a sad day for the sports world. They also discuss in detail when the world was changed forever by 9/11 and how they were unsure as to how to react. They simulcast the coverage instead of sports for the first time in their history and only aired a 30 minute special later that evening on what sporting events would be cancelled.
PTI comes into its own as a new way of showing the sporting world. Around the Horn is also introduced as well as some new faces like Tony Reali who was young and upcoming and made a name for himself early on. We then see that Mark Shapiro is beginning to get into spats with on air talent and treating them poorly. He is responsible for getting Ted Turner to give him and the network NBA games.
David Stern, the NBA commissioner insists on the WNBA getting its place in the sun which ends up on ESPN2 and even gets a big chunk of change in $400 million dollars for rights.
Tony Kornheiser is they introduced as the new bad guy on the block and gets in trouble for his on air tirade about a sponsor and a boss of his. We see the idea of on air poker playing and even securing the rights to Wimbledon. We also see more controversy. When Rush Limbaugh decides to make an offhand comment about Donovan McNabb getting too much credit because the media wanted to see a black quarterback successful, he sees his life at ESPN cut short.
Tom Jackson threatens to quit after the comment. Then we get into Suzy Kolber being sexually approached by the great Joe Namath which has become an infamous moment for him. We also see how ESPN is one of the first to jump onto the high definition bandwagon.
We then also see the fights that ensued in the NBA amongst players and fans and even race becomes a bigger issue in the book with the likes of Jason Whitlock making comments on how they want “hip hop” type guys there at ESPN.
Chapter 7: Reconciling the Dream 2005-2008
We then get into the NFL fiasco. The network saw the joining of the ranks by NBC with their acquisition of Sunday Night Football and this surprised them. This left them with Monday Night Football and it had to move from ABC to ESPN. They don’t pick up John Madden so Al Michaels leaves and heads to NBC. For the Monday Night Football lineup they go with Mike Tirico, Joe Theismann and Tony Kornheiser. They talk about how they had celebrities week in and week out to make it more of a draw to the audience. NASCAR also makes its return to ESPN after a hiatus.
Mark Shapiro finally leaves ESPN for Dan Snyder and the Washington Redskins. John Skipper takes over and starts changed almost from the get go. He acquires rights to FIFA and this shocks the sports world and especially the network who wanted it most, NBC. They go on and on about different personalities and even touch on the fact that the threesome on MNF was just not working where Joe Theismann eventually leaves. They replace him with Ron Jaworski and even though he buddy buddies with Kornheiser, Tony is let go from the contract the next season.
Then the great idea of an ESPN phone comes along and it truly falls before it even has time to fly. We also find out that this is the end of Dan Patrick’s career at ESPN. One of the most legendary people ESPN created was forced out.
More controversies ensue with Sean Salisbury and we all are given a glimpse of the power that Bill Simmons and his writings really wielded during that time.
Chapter 8: Parade of Horribles: 2009-Beyond
The book ends with little things here and there. Most of the stuff put in the ends most people already know since it only happened some 2 years ago. There is talk about Obama and the bracket he filled out as well as more controversies that happened between on air personalities or Bud Selig the MLB commissioner and Scott Van Pelt.
They then get into the Erin Andrews debacle. One of the interviewed says that it may have been the best thing to happen to her. The network also explains why it never covered the Ben Roethlisberger sex claims and they also get into why Bill Simmons was suspended for his twitter attack. They also talk about how Kornheiser was suspended and fined for his verbal lashing of Hannah Storms clothing. ESPN then acquires and blows away the world with its World Cup coverage and then also get into “The Decision”. They then start to end with the 30 for 30 they did on the 30 years in existence and how well it went. The book ends with the fact that we all know to be true that ESPN is not going anywhere and is here to stay for 30, 40 and 50 years.
The Video Lounge
This video is with one of the authors James Miller talking about one of the interviews with an ESPN employee, Tony Kornheiser, and how he became in hot water for talking about a fellow ESPN employees wardrobe. He discusses in length with another former employee, Dan Patrick, that Tony did not want him including this segment in the book because of how negatively it affected him. I think that this is why the book was so confounding is because they included things that the big name celebrities of ESPN did not want getting out.
Why I think:
● The author is one of the most brilliant people around…or is full of $%&#, because:
When I first started reading the book I was genuinely intrigued because I had heard of their writings on SNL. The reason why the book was so easy to understand and learn from was because of how it was written. The authors made it into a time-lined interview into how a billion dollar enterprise started from humbling, and sometimes deceitful, beginnings. They allowed people who either just enjoys sports or people who want a better knowledge of how a successful company became what it is, to see a real image of its every move. It is a welcomed relief from the sugar coating most companies portray. Miller and Shales made this a story, with a plot, twists and turns, good times and bad times, love, sex and rock and roll that any fiction reader would love. However, in this book, it was all true.
● If I were the author of the book, I would have done these three things differently:
1. If I was the author of the book I would have definitely separated the book more. The chapters were really long, covering over 30 years of a company in 700 pages. It didn’t dwindle on too long but it made it hard to separate how much reading one wants to do. It also was a little more difficult to follow a story or anecdote with different peoples contrasting opinions
2. I really think, and maybe because I am biased, they should have included more stories on important sports moments in the book and what these people interviewed had to say. A point that comes to mind is when the New Orleans Saints took on the Atlanta Falcons on Monday Night Football for the first time back in the Superdome. There were more moments just like that which would have made a great part in the book. Memories are different for everyone and to hear an elaboration on these things would have bettered the book completely.
3. The authors really made a very vibrant book but I feel that some of the stories really went a little too long and got into too much detail. The business aspect was fine but sometimes they really beat around the dead horse until it was mutilated. The segments about the personal reactions behind the scene were really interactive and really vivid and made you wonder how it was back then but I feel like maybe they could have cut some of the repetitive stuff down..
● Reading this book made me think differently about the topic in these ways:
1. Business is business. Plain and simple. In this book, there were a lot of “loyalty” issues and the people explained their sides of the coin. The people who started the company were given the credit they deserved, however that didn’t stop them from being ousted. Why were they ousted? Just because you have the initial idea, doesn’t mean that you can manage a company. It doesn’t mean you are capable of sustaining successes.
2. Something else I learned was just how complex ESPN’s beginnings were. To imagine that this billion dollar empire started in a dump (literally) is amazing. The men and women behind the company had to fight hardships from generating sponsorships for revenue and fighting to sell their product to a new and uncertain market. As someone in the business world it showed me how to continue to tread on because one never knows how far it will take you to succeed.
3. The last thing that changed my thought process was the type of business I would be comfortable being in. I really was so sure that companies were run a certain way. To know that they all started in a different way, especially that of ESPN, is quite a head turner. I know that there is the phrase, “if you aren’t cheating, you aren’t trying to win”. Well to think that it took something of that nature to get to where they went is astounding. I never expected that ESPN would have so much internal turmoil that it did. Reading about the affairs and drug use and fighting amongst the talent was extremely interesting. It makes you think about the fact that this is a business, not a bunch of men and women sitting around talking about sports for fun.
● I’ll apply what I’ve learned in this book in my career by:
1. Never dip your pen in company ink. From the readings, the early days were fraught with infidelity and sexual harassment. It is a wonder the company didn’t implode because of its recklessness. A company should be run with certain values. Everyone screws up, but they should be held accountable. I further realized that this is not how I want to live my life professionally.
2. Something I will take with me from the book is never stop on a dream if it is truly felt attainable. The men who started the company, who came up with the idea, saw obstacles. They persevered by doing whatever it took to make the dream into a reality. Now they did go about things deceitfully in some situations and did take a giant risk, but even the on air talent believed in what they were doing and that is something I think anyone in any type of business should aspire for.
3. Something else to learn from this is that in life we all make mistakes. When making mistakes in a big company like ESPN, they could really be big. Some of the men and women in this book really were negatively impacted by some of the comments and or relationships they had. Having a good reputation is one of the few things in our world that is not taken advantage of. Things like the sex parties and drug use and back room deals made it to the light even though it took 30 some odd years to fruit. Like the old saying goes, “what is done in the dark always comes to the light.”
● Here is a sampling of what others have said about the book and its author:
“What others (scholarly and magazine reviews – along with on-line reviews – not simply reviews off the back of the book) have said about the book and its author?” Insert: Write a synthesis and summary of these often varying perspectives – this is to be followed by a bibliography of physical and web sources consulted – in the next section. This section should be at least one to two full paragraphs – and perhaps more! The more extensive the research you do to find and compare reviews, the better your score will be in this area.
Dole, G. (2011, October 3). BOOK REVIEW: THOSE GUYS HAVE ALL THE FUN. Lifestyler. Retrieved November 2, 2011, from www.lifestylermag.com/ESPN_book
Jose, D. F. (2011, September 25). words written down: “Those Guys Have All the Fun” by James Andrew Miller & Tom Shales. words written down. Retrieved November 3, 2011, from http://www.wordswrittendown.com/2011/09/those-guys-have-all-fun-by-James-Andrew.html
Miller, J. A., & Shales, T. (2011). Those guys have all the fun: inside the world of ESPN. New York: Little, Brown and Co..
Salner, C., & Esq.. (2011, September 27). Tuesday Pop Review: â€œThose Guys Have All the Fun: Inside the World of ESPNâ€ Â« News, Pop, Tips & Flops. News, Pop, Tips & Flops. Retrieved November 3, 2011, from http://csalner.wordpress.com/2011/09/27/Tuesday-pop-review-those-guys-have-all-the-fun-inside-the-world-of-ESPN/
Shold, T. (2011, September 25). ESPN: â€˜Those Guys Have All the Funâ€™. Taylor Shold. Retrieved November 2, 2011, from www.taylorshold.com/ESPN-those-guys-have-all-the-fun/
Stever, R. (2011, September 20). This is Getting Old | Covering sports from Pittsburgh to Penn State. This is Getting Old | Covering sports from Pittsburgh to Penn State. Retrieved November 3, 2011, from http://thisisgettingold.net/2011/09/20/book-review-ESPN-those-guys-have-all-the-fun/
Weiss, W. (2011, June 7). Â» Bronx Banter Book Review: The ESPN Book BronxBanterBlog.com. BronxBanterBlog.com. Retrieved November 3, 2011, from http://www.bronxbanterblog.com/2011/06/07/Bronx-banter-book-review-the-ESPN-book/
To contact the author of this article, “A Summary and Analysis of Those Guys Have All The Fun by James Andrew Miller and Tom Shales) for Practicing and Aspiring Managers” please email Christopher.Saucedo@selu.edu.
About the Publisher
David C. Wyld (email@example.com) is the Robert Maurin Professor of Management at Southeastern Louisiana University in Hammond, Louisiana. He is a management consultant, researcher/writer, and executive educator. His blog, Wyld About Management, can be viewed at http://wyldaboutmanagement.blogspot.com/. He also serves as the Director of the Reverse Auction Research Center (http://reverseauctionresearch.com/), a hub of research and news in the expanding world of competitive bidding. Dr. Wyld also maintains compilations of his student’s publications regarding:
- management concepts (http://toptenmanagement.blogspot.com/)
- book reviews (http://wyld-about-books.blogspot.com/) and
- international foods (http://wyld-about-food.blogspot.com/).